website

Let's talk about Etsy. A Facebook fan asked me, “Why are you so anti-Etsy?” The better question is, “What role should Etsy actually play in your overall business strategy?” I’m not anti-Etsy, I’m anti-putting-all-of-your-eggs-into-any-ONE-basket, especially if it’s Etsy. My answer is really: It's never just Etsy ... it should be…